THE NEXT REVOLUTION IN ART
The next revolution in art will be the same, old, one revolution. Every revolution in art turns over art from art-as-also-something-else into art-as-only-itself.
The one, eternal, permanent revolution in art is always a negation of the use of art for some purpose other than its own. All progress and change in art is toward the one end of art as art-as-art.
An avant-garde in art advances art-as-art or it isn't an avant-garde.
Art-as-art is as old as art and artists. Artists have always practiced, if not always professed, secretly or openly, art-as-art as artists. Artists-as-artists have always worked the same way and have always made the same things.
Art-as-art is always a battle cry, polemic, picket sign, sit-in, sit-down, civil disobedience, passive resistance, crusade, fiery cross, and non-violent protest.
The artist-as-artist's first enemy is the philistine-artist, the "all-too-human" or subhuman or superhuman artist inside or outside or beside himself, the socially useful and usable artist, the artist-jobber and sales artist, the expressionist-businessman and "action" artist, the artist who "has to eat," who has to "express himself," and who lives off, on, in, for or from his art.
The artist-as-artist's second enemy is the art dealer who deals in art, the private collector who collects art, in other words, the public profiteer who profits from art.
The artist-as-artist's third enemy is the utilitarian, acquisitive, exploiting society in which any tendency to do anything for its own transcendental sake cannot be tolerated.
Art-as-art has always been and always will be a trouble for philosophers, priests, politicians, professors, patriots, provincials, property people, proud possessors, primitives, poets, psychiatrists, petit-bourgeois persons, pensioneers, patrons, plutocrats, paupers, panderers, pecksniffs, and pleasure-seekers, for the reason of art's own Reason that needs no other reason or unreason.